Both custom website design and readymade template design have their pros and cons. What is going to benefit you the most depends on your requirements, budget and other considerations. This blog takes a look into which design makes the most sense and when, for whom and how. What is custom website design? Custom website design,…
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YouTube has changed the way digital entertainment is consumed in India. Indian creators have expanded the scope of the influencers within the YouTube universe by venturing into multiple verticals including, but not limited to, music, movies, education, comedy, gaming, and vlogging. Indian YouTubers have built influential digital brand personas with millions, and in some instances…
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People familiar with digital search know how decisive the last year was and this year too shall be. The increased use of voice search, adoption of Google’s AI mode and AI Overviews meant users are now asking longer and more conversational questions than ever before. Therefore, traditional keyword based advertising needed more optimization prowess with…
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Snapchat is certainly more than just a simple photo-sharing application. It’s also a means of expressing relationships and friendship through the use of emojis. Out of all the emojis used on Snapchat, the yellow heart has a special significance and grabs the most attention and curiosity. Many users have searched to find out what the…
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Instagram continues to dominate the social media world with billions of active users globally. From celebrities and athletes to musicians and influencers, some personalities have built massive worldwide followings. After sharing the list of Top 20 Highest Followers on Instagram in India, here is our updated global list featuring the Top 20 Most-Followed Accounts on…
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If you are a small business owner thinking about leveraging digital marketing as a new medium to attract sales, this is something you need to know: there’s no fixed amount of money that you should or must invest in digital marketing. Since every case is unique, setting expectations based on results your competitors have seen,…
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Reverse video search is all about finding information about a video. It’s done by using the video itself instead of entering words. You can use a clip, a screenshot, even a frame from the video to know its source, places where it has already appeared online and find other videos with similar content. Alarming stats…
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Complete Guide to Off-Page SEO: How To Do It & Strategies That Work In the competitive world of digital marketing, businesses cannot rely on on-page SEO alone. While optimizing titles, content, and technical elements of a website is crucial, what truly makes your website trustworthy and authoritative in Google’s eyes is off-page SEO. At WebMatriks,…
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Quite often, for a company, one of the most expensive business decisions isn’t hiring a premium agency that will take care of its digital presence, but hiring the wrong agency that talks a lot and delivers nothing. A bad experience can lead to losses, from lakhs to crores. This is a serious concern. ● According…
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It is interesting to see how in this AI age, the gripping fear of looming uncertainties about search are prompting marketers to adapt to anything that promises better visibility. That said, Search Everywhere Optimization (SEvO) is not just yet another buzzword that you can toss out in disregard. This is a cool guy in town…
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