WebMatriks Case Study – MBA Rendezvous

WebMatriks Technologies

Client : MBA Rendezvous
Industry : Education Aspirants

576+

Total Clicks Increases
72%

Organic Traffic Improved
90%

KWDs on 1st Page of Google

About the Project — MBA Rendezvous

An MBA admissions consulting firm, Apphelp was created to meet the need for professional guidance to students seeking admissions to MBA programs. This site provides a highly valuable support to the B-school aspirants while applying for MBA programs offered by top business schools. Apphelp provides a handheld assistance to applicants with a unique approach to providing application help. Even before the essay review process starts, Apphelp helps in profiling the candidate so that the aspirants are enabled to bring out the best in them. Reputed for its candid advice and honest consulting, the firm has helped its students get admission in some esteemed b-schools like Harvard, INSEAD, IIMs, ISB, Oxford, Ross, Kenan Flagler, NUS and others.

Summary —

Generated quality leads from PAN India and Dubai in a surprisingly short amount of time by generating an impressive digital brand presence.

Key Achievements —

Facebook Paid Reach — 1,216,554
Instagram Reach — 129.1%
Linkedin Views — 1,723.8%
Generated Leads —

The Brand —

Eurotechniche is an Italian company based in Vicenza, and it has branches in over 25+ countries. They offer an extensive range of galvanic processes and machinery, metal finishing treatments, and precious metal refinery plants, for jewellery producers, and many other sectors.

The Challenge —

Eurotecniche India belongs to a sector that we were yet to explore. It is a chemical and plating industry that deals in the B2B industry. The Main branch being located in Italy, Eurotecniche India wanted to expand their presence all over India and become the prime choice for their customers" plating solutions.

How WebMatriks helped MBA Rendezvous in digital growth

The Strategy —

Initially, to set aground in the online environment, Eurotecniche India’s Facebook, Instagram, and Linkedin"s profiles were designed that had an extensive portfolio of their products and machinery.
Created content explaining the product offering very simplistically.
Gradually, we began with the Facebook ad runs with a tactful audience strategy to garner qualitative sales.
Multilingual content was created for geographical reach (Hindi, Gujarati, Bengali).
Targeted new clients in Mumbai and Kolkata with paid promotions and interactions on social media.
Created brand recall among the existing customers, by starting with the traditional and the most effective Email Marketing and WhatsApp Marketing.
Developed a website showcasing the product portfolio and infrastructure capabilities.
Market penetration into Gujarat and Rajasthan.
Generated leads in PAN India, Dubai, and many more cities worldwide.

Actions Taken —

Intero Digital worked closely with Foard’s to execute a tailored strategy that emphasized keyword diversity and minimized overlapping product terms. By fostering open communication, the client clearly articulated goals, allowing us to implement effective SEO tactics. The team focused on improving rankings for high-intent keywords while addressing technical issues to maintain strong web performance. This collaborative approach led to measurable improvements in visibility and user engagement.

MBA Rendezvous case study